What started in Southern California 1970 with the first comic book convention and about 100 attendees has grown into a major event with over 130,000 attendees in 2018!   Utilizing the Event Guidance sensors, analytics and propriety algorithms package, EG was able to give our client a complete summary of what happened within their booth space.  Information that benchmarks were they are at in terms of engagement and allows for data driven decisions for future events.